Icon Puregold Monumento Interior 3
Icon Puregold Monumento Interior 3

Icon Puregold Monumento Interior 3
Icon Puregold Monumento Interior 3



Learn about who we are, what we do, what we believe in and what we want to achieve.
Who We Are
Icon Classic Philippines is a chain of retail stores offering high quality home-brand shoes, apparel, bags and accessories at affordable prices. We officially own and retail the local brands Icon®, Legend®, Apple & Peach®Uphill® and Acorn® and a direct distributor of Himawari® International.
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Uphill Logo (circle).png
Legend Logo (circle).png
Acorn Logo (circle).png
Himawari Logo (circle).png
Our Mission & Vision
Here at Icon Classic, we aim to provide great quality items and excellent service at the best value. This mission helps us steer our company’s long term vision that is to build global brands in a span of ten years.
Our Core Values
Our core values  are aptly summed up by the acronym "ICON", which comprises the first letters of the words: Innovation to simplify and compete, Customer focus to deliver customer satisfaction, Optimism and positivity and Nurturing relationships and ambitions.
Our Stores
(See STORES page for additional details)

At present, ICON CLASSIC has a total of four branches. You can visit our physical stores at:

A Square Baliuag Bulacan

Puregold Guiguinto Bulacan

Puregold Baliuag Bulacan

Puregold Monumento Caloocan


You can also avail our items online at either Shopee or Lazada.


For any inquiries, feel free to chat us and we will reply within our office hours.


Office hours: Monday to Saturday from 8:30 am to 5:00 pm.